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P&G Reaches $30M Probiotic False Ad Class Action Lawsuit Settlement


This is a settlement for the lawsuit.

New York, NY: A $30 million settlement deal has been agreed by Procter & Gamble potentially ending a consumer fraud class action lawsuit claiming the company falsely advertised its probiotic supplement Align as “clinically proven” to promote digestive health.

The proposed deal comes after seven years of litigation and months of negotiations and would, under the terms of the deal, see P&G pay up to $15 million in cash refunds to people who bought Align, and provide $5 million to $10 million worth of other benefits, in addition to fees and court costs.

Further, Procter & Gamble has also agreed not to make the “clinically proven” claim without new, reliable supporting clinical data or a change in Align’s formula.

Should the deal receive approval, the settlement class will consist of anyone who bought Align in the US or its territories for personal use between March 1, 2009, and June 6, 2016. Each class representative could receive up to $2,500.

Specifically, the terms of the proposed deal state that each class member could receive up to $49.26 in cash refunds, including $31.76 for two purchases of Align between March 1, 2009, and October 31, 2009, the time period in which Procter & Gamble specifically advertised Align’s benefits as clinically proven. For purchases made after that date, class members may receive one refund of $17.50.

The case is Rikos, et al. v. Procter & Gamble Co., case number 1:11-cv-00226, in the U.S. District Court for the Southern District of Ohio.

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Published on Oct-2-17

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READER COMMENTS

Posted by
Oneita steele
on
I have Crohn's disease and have brought several of these align products they have not worked out for me.

Posted by
LUANN
on
I have purchased hundreds of dollars worth of ALIGN PRODUCTS hoping they would help ease my stomach issues. They didn't. Add me

Posted by
Lori Brawley
on
I purchased Aligh probiotics to help with my digestive health.

Posted by
E.Christian Stenquist
on
If you spend $600 on a product, it must do something, unless you are an idiot. In that case you deserve a lesson learned not financial compensation.

Posted by
Rose Stoddard
on
I purchased more then 2 in that time span.

Posted by
Demetrice Gainey
on
I spent over $250.00 on this product I never saw any positive results.

Posted by
Rosalind Rasheed
on
I have purchased lots of their product, how do I apply for a claim?

Posted by
Pierre Belanger
on
Where do I go to get my money back? I can't find any information in this regard.

Posted by
Doris Waters
on
I've purchased Aligh probiotics because I believed in the product, needless to say I didn't get the results that was claimed.

Posted by
Kimberly Lewis
on
I brought several align probiotic supplement items to help my body in different areas. Spending over $626 for nothing. It did not do what it clinically stated it was designed for. Its sad business take people money just to get rich quick.

Posted by
Matt Spikes
on
I purchased Aligh probiotics a few times during those dates.

Posted by
Randy Fraley
on
They done false things I wasted over $400 dollars!!

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